[Infographic] How to Rock your Back to School Sales and Marketing

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It’s that time again! Summer vacations are coming to a close and a new school year is just around the corner. Back-to-school is the second largest retail holiday in the U.S. but many brands don’t realize how important this opportunity really is for their yearly sales. This year, parents are expected to spend roughly $828 billion dollars to send their kids back to class and that number is only expected to grow. But the path to purchase is not as…

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Are You Ready to Make Customers Out of Your Abandoned Carts?

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It’s much easier for a consumer to change their mind about a purchase in the online world compared to shopping in store. In fact, around 68% online shopping carts are abandoned globally – so what can you do to rescue those lost sales? This infographic will help you put together a winning abandoned cart strategy. Originally posted on dotmailer. About Wiser Wiser provides a complete suite of solutions to give retailers, brands, and manufacturers the edge to stay both competitive and…

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Top 3 Make or Break Strategies for Branded Retailer Growth

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It’s officially spring! Flowers are beginning to bloom and the warm sun is becoming a welcomed sight. Just like the temperature, the eCommerce landscape is really heating up. While this means brands and retailers have their work cut out for them, imagine the work bestowed upon branded retailers. Branded retailers have to start considering new strategies in order to grow their business. They have the same concerns as brands and retailers alike, especially if they sell through a network of…

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How Retailers Can Get in the Fast Lane in 2016

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2015 was a pretty incredible year for the retail industry. Futuristic technology came to fruition, and eCommerce jumped in popularity. As the retail industry gradually moves beyond the constraints of four walls, it’s clear that 2016 will welcome great strides in technology for consumers and retailers alike. In our new infographic “Retail Predictions and Resolutions for 2016,” we examine how the retail tides could change in 2016, and what retailers can do to successfully go with the flow. We believe that…

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Conquer Data-Driven Retail in 6 Steps

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Data is everywhere, especially because of the internet. Did you know that from 2005 to 2020, the amount of data in the world will grow over 300 times to about 40 trillion gigabytes? It presents a plethora of opportunities for business professionals, like online retailers. Data answers questions that keep retailers up at night, like “how should I price my products?” The eCommerce landscape is full of obstacles that are easier to get over with data. But how do you…

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