Make Your Store Less Spooky with These Scream-Worthy Online Merchandising Strategies

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Halloween is just around the corner, so why not celebrate it with some merchandising strategies that are so useful you could scream? Merchandising adds personality to your business, and it’s also incredibly important for your conversion rates. Conversions are crucial, and implementing these merchandising strategies can boost them faster than a bat’s transformation into a vampire. While many retailers are a little spooked by direct interaction with their customers, you should know that social media isn’t scary. It’s important to…

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How Online Retailers Can Set The Pace this Holiday Season

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Are you ready for the holiday season? If not, you should start now. eCommerce is projected to be a $334 billion industry by the end of the year, so it’s time to maximize your profits this holiday season. To help you do so, this infographic is a compilation of tips that can help you prepare for the busiest time of the retail year. In retail, pricing can be the golden brick road to success. It goes without saying that pricing…

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Retail Trends Making A Splash This Summer

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Online retail has been making a splash this summer. With its constant growth, it isn’t a surprise to see the industry producing big results. To show you how much the industry has grown, we’ve put together an infographic with mind blowing statistics. Mobile usage is showcasing its dominance in online retail. Did you know that mobile made up about $100.7 billion of all eCommerce sales in 2014? That’s enough to buy everyone in America about 33 tubes of sunscreen! Don’t…

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7 Tips For Driving Ecommerce Traffic That Converts

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*The following is a guest post from our partner, Jirafe, Inc. Ecommerce conversion optimization is a frequently discussed topic – regardless of what an online store sells, merchants depend on conversion rates to determine the health of their brand and where they should make changes. However, most merchants will tell you that turning web traffic into purchases is challenging. After examining data across 80,000 of our merchants, Jirafe found that only 53 percent of visitors looked at products after arriving…

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Key Questions to Consider When Building A MAP Policy

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For those unfamiliar, MAP stands for minimum advertised price. It’s a legal agreement in the U.S. between manufacturers and retailers to not advertise their products below a certain price. An architect has to keep two aspects in mind when creating a physical space: aesthetics, and utility. The building has to excite the eyes and draw interest, but it also needs to be practical. The architect also needs to keep the building’s intentions in mind when designing it. For example, most…

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