This Week in Retail – Episode 18

TWIR

The retail industry is becoming more and more digitized every year. UPS’ latest “Pulse of the Online Shopper” report indicates that when it comes to online retail, non-mobile shoppers still appear to be happier than mobile ones. The report finds that 84% of online shoppers using desktops and laptops report being satisfied with that channel. Mobile platforms are not too far behind, with 74% being happy with tablets, and 65% being happy with smartphones. The report also shows a 62%…

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This Week in Retail – Episode 14

TWIR

Home Depot and Macy’s were two retailers with big news this week. First, Home Depot has the goal to implement Apple’s alternative payment method Apple Pay to over 2,000 of its brick and mortar stores. If Home Depot goes through with the plan, it would be one of the largest retailers to use Apple Pay in its stores. Another retailer considering the move is Macy’s. Speaking of Macy’s, the retail giant is offering to donate $3 for every mom related…

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This Week in Retail – Episode 12

THISWEEKINRETAIL

This week has shown the power of online retail, especially mobile. Last weekend, Target rolled out its Lilly Pulitzer collection, which met incredible success. One could argue that its success was greater than anyone at Target could have possibly fathomed. The high demand led to depleted racks in stores, and Target’s website taking a 20 minute shut down to deal with traffic that rivaled Cyber Monday. In other news, Google rolled out a new algorithm this week. This search algorithm will…

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[Infographic] SuperCharge Your Multi-Channel Retail Strategy

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If you’ve been keeping up with retail in 2015, you should know that multi-channel retail is the name of the game. Sticking to one channel is an outdated and less profitable idea, and with mobile and desktop commerce on the rise, there has never been a better time to invest in multiple channels for your business. How are you going to include more selling channels in your strategy? Sure, the more channels you have the better, but they are ultimately…

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5 Ways to Increase Mobile Conversions

Mobile Conversions

*The following article was originally posted on the Echidna, Inc blog and is published with permission. Mobile’s growing enormously every year While it’s true that mobile commerce is a relatively small portion of all retail sales, it’s also one of the fastest growing segments. And it’s quickly becoming quite a significant chunk of all eCommerce sales, which indicates that companies large and small would be wise to give some serious care and attention to their mobile strategies. With that in mind, here…

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