Discover Success In the Amazon with the WiseGuy’s Second Amazon eBook


Since 1994, Amazon has helped establish the blueprints for the eCommerce industry. Making up over 20% of all eCommerce sales today, it’s easy to see that Amazon is still running the show.

Amazon’s marketplace is a land of opportunity and potential, but what’s the catch? Like the forest it’s named after, the Amazon is a place where only the strong can survive. That’s why there is little room for mistakes, even if you’re a seasoned seller. That’s why the WiseGuys are back with another free eBook and it’s full of tips to help intermediate sellers get ahead of the competition! (If you’re just starting out on Amazon, be sure to check out our beginner’s guide here.)

Beyond being a hyper competitive market, Amazon can also be tricky to navigate. Amazon is loaded with many obstacles, such as its repricing capabilities that allow it to change the prices every 10 – 15 minutes. Lucky for you, Wiser’s eBook is the survival guide for your expedition.

From branding to customer satisfaction, Wiser’s eBook will provide you with the guidance you need to propel yourself ahead of the competition. Do you know the difference between Sponsored Products and Product Ads? Did you know that you could lose your Buy Box eligibility because of low seller ratings? This eBook holds the answers that will guide you through the dos and don’ts of selling on the Amazon market and will also clarify Amazon’s complex features.

There are many different ways for you to differentiate your listing from the competition’s. Here are a few ways to set yourself apart:

  • Leverage Amazon Sponsored Products, Cost Per Click ads that will send shoppers to your product listings
  • Avoid mistakes, such as inputting improper UPCs
  • Use distinctive descriptions, even for similar products

Competition is not always a bad thing; it can motivate you and give you an idea of what tactics to avoid. The Amazon Seller Forum is primarily a seller-to-seller community where your competition even becomes your friend. In this community, retailers are able to ask each other questions about issues, such as international shipping and suspension. The Seller Forum is a safe place to ask questions from sellers who know from experience.

The WiseGuy’s Guide to Amazon Part II can help intermediate sellers implement more advanced strategies to improve their business. The Amazon marketplace can be intimidating, but with persistence and dedication, the expedition through the Amazon can be a little less stressful.

Download your free copy to get a leg up on Amazon today.

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Angelica Valentine

Angelica Valentine is the Content Marketing Manager at Wiser, a dynamic pricing and merchandising engine for online retailers, and a contributor to VentureBeat, Business Insider, The Future of Commerce, and more. She holds a BA from Barnard College of Columbia University.