Top 5 Ways Online Retailers Can Use Competitive Intelligence to Drive Value

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Mining for data is a great way to get ahead of the competition. The task of mining can be a lot of work, but the effort is worthwhile. But what do you do with the information once it’s in your hands? You don’t want to be like a dog chasing its own tail, so determine a specific end goal to make the most of your data mining endeavors. Unlocking a goldmine of data can do wonders for your business, but…

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Here’s How the UK’s Biggest Retailers Match Up Against Amazon

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The lack of competitive knowledge is hurting a lot of retailers. You can think your strategies are better than your competitors’, but you never know for sure until you win or lose a sale. One area of strategy that has grown to be important is pricing, and it seems Amazon is the only retailer who has mastered it. Amazon as a retailer has become synonymous with competitive pricing. With rampant undercuts and razor thin margins, the retailer has made it…

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The Top 3 Ways Competitive Intelligence Helps Your Inventory Fall into Place

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With the holiday season around the corner, your assortment strategy needs to be on point. With eCommerce expanding to become a $334 billion industry, this holiday season is expected to be huge, so preparation is key. This illustrates the importance of competitive data and assortment intelligence in the inventory planning process. Our latest infographic has the information you need to maintain an optimized inventory to maximize sales. Big data has become crucial in merchandising. According to Monetate, 62% of retailers…

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The Top 5 Reasons Why You Should Consider A Pricing Engine

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Putting together a perfect pricing strategy is not easy, any retailer can tell you that. Finding the sweet spot for your products’ prices takes a lot of time, effort, and resources. Many choose to do their pricing internally, and some choose to use an automated solution. We’re here to clear the air and explain why a pricing engine is ultimately beneficial for your business. 1. Pricing Internally is Hard Some retailers have pricing specialists who search the web for competitor…

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