Predicting the Holidays: Analyzing Competitor Holiday Trends

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This post was originally published on the Quad Analytix blog. “Those who fail to learn from history are doomed to repeat it.” But the inverse can also be true: those who study the past can profit from it. As the holiday shopping season begins, retailers large and small are looking to meet and surpass sales expectations for the year. E-commerce sales revenue for the 2016 holiday season is expected to reach almost $95 billion. There’s no oracle that can tell…

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Lackluster Black Friday Results Show Online Retail is on the Rise

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Black Friday is a shopping day that has become synonymous with chaos for many retail employees across America. Thanksgiving evening has even garnered a similar reputation thanks to retailers like Old Navy and JC Penney, who opened their doors at 3PM this year. But this affiliation may soon become obsolete in the coming years. I visited a local Target store Thanksgiving night where my brother and I ran into a friend of ours who works there. We asked him how…

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Gear up for Black Friday and Cyber Monday with Wiser’s New Infographic

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It’s definitely an exciting time of the year for retailers. With Thanksgiving just a few days away, the WiseGuys wanted to find a way to celebrate the weekend that follows, which is usually full of family, relaxation, and shopping. Black Friday and Cyber Monday are two of the biggest shopping days of the year, and to make sure you’re all set in your preparations we’ve put together the best tips in our new infographic. Black Friday 2014 was the most…

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Prepare for the Holidays with The WiseGuy’s Guide to Black Friday and Cyber Monday

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Time flies, doesn’t it? Without warning, Halloween has passed and November has arrived in full force. With Black Friday and Cyber Monday knocking on our doors, many retailers are starting to suit up for the most wonderful time of the year. Wiser wants to help you make sure you’re completely ready for the holiday season with their new eBook titled The WiseGuys’ Guide to Black Friday and Cyber Monday. Black Friday and Cyber Monday are two of the busiest shopping…

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Get Back to Black: Tips for Black Friday 2014

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They make headlines every year. Lines that stretch around buildings, an overwhelming feeling of excitement amongst customers. Black Friday, the busiest day in the retail year, launches customers and businesses into the holiday season. Often times it pushes retailers out of the red, and into the black. The opportunity for success is huge, and you are going to want to make sure to capitalize on it. If you run an online store, then Cyber Monday is going to be your…

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