Predicting the Holidays: Analyzing Competitor Holiday Trends

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This post was originally published on the Quad Analytix blog. “Those who fail to learn from history are doomed to repeat it.” But the inverse can also be true: those who study the past can profit from it. As the holiday shopping season begins, retailers large and small are looking to meet and surpass sales expectations for the year. E-commerce sales revenue for the 2016 holiday season is expected to reach almost $95 billion. There’s no oracle that can tell…

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[Infographic] How to Rock your Back to School Sales and Marketing

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It’s that time again! Summer vacations are coming to a close and a new school year is just around the corner. Back-to-school is the second largest retail holiday in the U.S. but many brands don’t realize how important this opportunity really is for their yearly sales. This year, parents are expected to spend roughly $828 billion dollars to send their kids back to class and that number is only expected to grow. But the path to purchase is not as…

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Retail Trends Making A Splash This Summer

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Online retail has been making a splash this summer. With its constant growth, it isn’t a surprise to see the industry producing big results. To show you how much the industry has grown, we’ve put together an infographic with mind blowing statistics. Mobile usage is showcasing its dominance in online retail. Did you know that mobile made up about $100.7 billion of all eCommerce sales in 2014? That’s enough to buy everyone in America about 33 tubes of sunscreen! Don’t…

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The Future is Bright For Online Retail

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When you look at a glass of water, do you see the glass half empty or half full? According to a recent report by eBay Enterprise titled 2015 Retail Growth Outlook, retailers don’t only see the glass half full, they’re ready to fill it to the brim. A good mindset can make the difference between a failing industry and a growing one, and an optimistic outlook is helping retailers find new investment opportunities in their own companies. The report surveyed…

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How Buyer Behavior Can Help Your eCommerce Shop Bloom This Spring

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Throw your jackets into your closet and throw on your pastel-colored polo shirts, because spring is underway! This winter was one for the books. With record-breaking snowfall, below zero temperatures, and a plethora of delayed order shipments, most of us are thrilled to walk outside with a t-shirt on for the first time in a few months. It’s time for a fresh new start, and Wiser’s new infographic can give you the fertilizer you need to help your store grow.…

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