Héloïse Tobin

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Brands

$2M Opportunity Gap Closed: How This FMCG Brand Optimized Store Level Sales with Wiser

To compete effectively in the retail landscape, this FMCG brand sought a more data driven approach to retail sales. Switching

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Retailers & D2C

Understanding the Marketplace Seller’s Dilemma

The rise of online marketplaces has transformed the retail landscape, offering a myriad of opportunities for sellers but also presenting

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Retailers & D2C

Wiser Use Case: How a Grocery Retailer Gained Market Share with an Agile Pricing Strategy

Maintaining a competitive edge requires precise and timely pricing decisions. One leading grocery retailer sought to enhance its pricing strategy

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Brands

Wiser Use Case: How Wiser Helped an FMCG Brand Increase In-Store Training ROI by 77%

In an industry as competitive as FMCG, effective in-store engagement is essential for driving brand advocacy and influencing consumer choices.

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Brands

Embracing Digital Transformation in Promotions: Strategies to Connect with Today’s Inflation Conscious Consumers

With inflation impacting purchasing power and digital technology reshaping the way consumers shop, it’s never been more essential for brands

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Brands

Wiser Use Case: How This FMCG Brand Recouped $11.4M in Lost Sales

Effective product placement and in-store compliance are essential to a brand’s success. For a leading FMCG manufacturer, managing shelf visibility

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Brands

Wiser Use Case: How a Leading Consumer Electronics Manufacturer Improved Compliance by 13%

In today’s competitive retail environment, ensuring promotional compliance across multiple store locations is critical to capturing sales opportunities. For a

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Retailers & D2C

Wiser Use Case: How One Pure-Play Retailer Revolutionized Pricing Strategy

The eCommerce landscape is fiercely competitive, and effective pricing strategies can make or break a retailer’s success. For one rapidly

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Retailers & D2C

How to Effectively Combine Price Intelligence and Customer Ratings for Better Pricing Decisions

Technology has made today’s market hyper-competitive, and pricing decisions can make or break a business. Companies that excel in pricing

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Brands

How Cacolac Improved Product Availability and Sales with Wiser

Cacolac, a well-known French FMCG brand, has been delighting consumers with its iconic chocolate milk for 70 years. As the

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