Mollie Panzner

Mollie oversees Enablement, Product Marketing and Sales Engineering at Wiser, ensuring Wiser’s Go to Market team has the tools necessary to best serve customers in the retail and pricing intelligence space.

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Retail Execution

HQ Retail Execution vs. Store-Level Retail Execution

In the dynamic world of retail, successful execution strategies require a fine balance between high-level planning at headquarters and on-the-ground

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Consumer Experience

What You Can Actually Do About eCommerce Out-of-Stocks

Navigating the complex terrain of eCommerce inventory management, brands often grapple with one persistent challenge: out-of-stocks (OOS). The consequences of

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Retail Execution

How to Level Up Your Trade Spend Accounting

In today’s competitive retail landscape, the ability to effectively manage trade spend is critical for brands aiming to drive profitable

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Market Awareness

Mastering Assortment Optimization: The Power of Wiser’s Product Intelligence in Retail Strategy

In the fast-paced retail industry, strategic assortment optimization is essential for maintaining relevance and profitability. Retailers are constantly required to

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Brand Management

Digital Perfect Store

Creating the Perfect Store online merges the essence of physical retail success with digital sophistication to harness the burgeoning eCommerce

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Price Management

Striking a Balance: Uniting Category Management and Pricing Team for Retail Success

In retail operations, the interaction between category management and price optimization teams is key to staying competitive. This dynamic, often

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Retail Execution

Optimizing Retail Strategy: Balancing Data Collection with Actionable Insights

Implementing technology solutions in retail environments presents several challenges, particularly in balancing the volume of data a brand wants to

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Brand Management

Win the Digital Shelf with Digital Shelf Optimization

In eCommerce, winning the digital shelf isn’t just about being visible; it’s about mastering the art of digital shelf optimization.

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Retail Execution

Harmonizing Digital and Traditional Channels: Navigating Brand Management Challenges in the CPG Industry

In the dynamic world of Consumer Packaged Goods (CPG), brand management is a critical function that navigates complex landscapes to

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Retail Execution

Unveiling Success in the Snacking Sector: Kellanova Canada’s Retail Revolution with Wiser

In the dynamic world of Consumer Packaged Goods (CPG), embracing change and leveraging technology are not just strategies but essential

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