Understanding the Importance of Content Compliance in eCommerce
In the era of digital transformation, brands face an increasingly complex web of content compliance obligations. As the guardians of
Consumer Experience
Consumer Experience
Reimagining Retail Loyalty Programs for the Future
In the fiercely competitive retail landscape, loyalty programs stand as a pivotal point of differentiation. The 2024 outlook underscores a
Price Management
Adapting to Change: How Technology Is Changing Retail Pricing Strategies
Retailers employ a variety of pricing strategies to stay competitive, optimize profits, and meet customer expectations. These strategies are influenced
Retail Execution
Elevating the Retail Omni-Experience with Strategic In-Store Enhancements
As retail continues to evolve, the demand for an integrated omnichannel experience has become a staple expectation among consumers. Digital
Retail Execution
Redefining Retail Insights: The Synergy of Crowdsourcing and Merchandising
The drive for perfection in retail in-store execution never ceases. Traditionally, this has meant sending out merchandisers to ensure that
Brand Management
Navigating Beyond Price: Exploring New Avenues for Growth in the Consumer Products Industry
In an illuminating revelation from Deloitte’s 2024 consumer products industry outlook, half of the consumer product companies surveyed express a
Retail Execution
The Power of Storytelling to Increase Retail Market Share
In the world of retail, storytelling emerges not just as a method of engagement but as a potent strategy to
Retail Execution
Leading FMCG Brand Achieves Perfect Store Strategy Challenges in Retail Execution
A leading FMCG conglomerate faced significant challenges in sales performance, with a startling variance in store-level market share reporting 20
Retail Execution
2 Use Cases for Image Recognition in Retail Execution
Image recognition (IR) technology is revolutionizing the FMCG industry, especially in the realms of retail execution and compliance reporting. This
Retail Execution
Understanding Retail and Key/National Account Teams
Understanding the structure of retail and key account teams within the Fast-Moving Consumer Goods (FMCG) industry is crucial for anyone