A premium brand reputation is well-earned. However, it can also be quickly eroded through third-party vendors, unauthorized sellers, and improper pricing.
For TYR Sport, a leading manufacturer of competitive swim and triathlon gear, protecting their premium reputation meant enacting and enforcing minimum advertised price policies. This task was made easier with Wiser Solutions. Wiser’s comprehensive MAP monitoring and case management solution is ideal for TYR, as detailed in this latest case study.
Download your free copy today to learn how Wiser:
- Automated TYR’s MAP monitoring
- Provided data on unauthorized and authorized sellers
- Tracked MAP policies across thousands of SKUs
- And more!
Get a sneak peek of the case study with these excerpts below:
“To maintain its reputation for quality and continue providing consumers with premium products, TYR is focused on protecting its price position and distribution channels.”
“TYR can’t implement fair MAP policies, track violations, and enforce compliance without a clear understanding of MAP violations across its distribution and reseller network.”
Download your free case study to learn how TYR solved their problems with Wiser Solutions!