Markdowns, sales, promotions, discounts, and every other word synonymous with a “deal” create sticky situations for retailers.
These words draw the attention of shoppers, but if not used properly they can cheapen your brand. They can also condition shoppers to …
February 2, 2016
Dynamic pricing is a strategy that is especially beneficial for online retailers, but has garnered some bad press over the years. This bad press is due to outside industries like travel and entertainment. Companies in these industries often use dynamic …
November 19, 2015
Business growth can be measured in a couple of different ways. You can look at how many people view your site a day, you can look at your social media metrics, you can even look at how much larger your …
November 10, 2015
Nothing incredibly successful comes easy. Ever heard of the saying “Rome wasn’t built in one day”? If you’re looking to build something impressive, you have to take baby steps to ensure that each aspect of it is as close to …
October 26, 2015
Selling online takes a lot of meticulous planning and execution. It can be tedious at times, but losing focus can lead to poor results for your store. Nothing should be overlooked when selling online, especially if you plan on reaching …
October 20, 2015
Are you ready for a whole new world? Expanding your selling operations overseas can make you feel like Jasmine flying on a Magic Carpet with Aladdin. A whole new set of possibilities, a new market, and more customers for your …
October 5, 2015
Discounts are one of the oldest tricks in the inventory problem-solving book. It’s definitely a great feeling to see your sale promotions receive positive feedback, but to accomplish it by deceiving shoppers is a big no-no. Retail giant J. C. …
September 3, 2015
It’s fun to think of eCommerce as a swimming pool filled with data, with retailers jumping right on in. There’s so much data being created every day, but you probably already knew that. From competitor prices to customer traffic, data …
July 27, 2015
eBay has been a critical marketplace for online retailers for the past 20 years. The marketplace is huge and makes up roughly 19 percent of all of eCommerce. Unlike repricing on Amazon, repricing on eBay doesn’t involve constant undercutting by …
July 1, 2015
