Products on eCommerce sites are typically accessed through shelf navigation of a merchant’s taxonomy. Studies have shown that typically 8 – 10% of product URLs available on a given shelf are misclassified. Could this be improved via Machine Learning to …
Top 4 Ways Crowdsourcing Companies Should Engage Their Users
What’s the most important part of a crowdsourcing company? If you are thinking the crowd, THEN YOU ARE CORRECT! The users within the crowd are the most important asset a crowdsourcing company has. Without users, a crowdsourcing company would have …
April 21, 2016
Top 3 Backend Features to Consider When Choosing Your Crowdsourcing Company
If you read our latest blog post on application features you should consider when choosing a crowdsourcing company, you’re considered an expert in the field.
This week we want to make sure you are an expert with various backend features …
April 13, 2016
The Buyer’s Secret Weapon: Data + Insights
What would make a purchasing agent’s job easier and streamline important quantitative analyses, such as assortment percentages, brand share, and competitive pricing? This is the question I posed to Peter, an avid cycler and buyer for the cycling department at …
April 7, 2016
Company Insights: Michael Kors
Michael Kors is a global luxury brand that designs, markets, and distributes apparel and accessories for two main collections: the Michael Kors luxury collection and the MICHAEL Michael Kors accessible luxury collection. Recent developments in the company’s competitive landscape have …
March 15, 2016
Market Research Reveals Gender Product Pricing Gap
Ever wonder why those pink razors designed for women cost more than the utilitarian grey ones for men? Sure, those floral packages must use more colored ink, but they can cost up to 13% more than the ones intended for …
March 9, 2016
The End of an eCommerce Retailer: Analyzing Market Position over Time
Retailers are still scrambling to develop new strategies that will help them win as the stakes continue to rise in eCommerce. At the beginning of last month, Target quietly shut down two kitchen and cooking websites: chefscatalog.com and cooking.com. …
March 8, 2016
What Happened Last Week? Mastering the Monday Morning Retail Meeting
While the Monday morning retail meeting isn’t always the high point of the week, it doesn’t have to be the low point either. Most of the pain here seems to be centered on one question: “What happened to sales last …
March 2, 2016
The Year of the Data Scientist
The modern world is filled with an infinite amount of information. Companies are now able to collect data on any element of their company and use it for analysis. Each year, companies discover new factors directly affecting the success of …
February 29, 2016