The assumption today when it comes to shopping, in general, is that everyone is on the lookout for a bargain. A recent study by Parago demonstrates just how much this assumption is actually applied in principle when people are making …
Why You Should Monitor Your Competitors’ Prices
Your company doesn’t exist in a vacuum. There are many external forces that have an impact on shaping your business strategy, whether it be consumers, suppliers, or competitors. Monitoring your competitors plays an important role in shaping your strategy and …
December 10, 2013
The Key to eCommerce Success? Know Your Customer
In journalism, an article needs to address the five “W’s”, who, what, when, where and why in order to successfully engage readers. In order for your online store to be successful and engaging, you also need to be able to …
November 26, 2013
How Showrooming Affects Ecommerce Merchants
Many ecommerce merchants believe that customers showrooming in traditional retail shops and then purchasing online can help their business. However, a deeper analysis on the effects of this trend may change your mind. While showrooming may increase your website’s sales …
October 21, 2013
Google Product Search API – Retired. So?
Google has been doing some “Spring Cleaning”, and while spring-cleaning for most of us tends to happen once during the spring, for Google, this has been ongoing since 2011. They have retired 70 features or services since they have begun …
September 30, 2013
Amazon vs eBay: 7 Key Differences to Consider
September 5, 2013
A Unique Way to Drive Shopping Online: Uniqlo
Competitive pricing can only go so far if you can’t get shoppers to your online store. Uniqlo, the baby of Fast Retailing Co. Ltd. has made big waves in the US, after their tremendous success in Japanese and Chinese …
November 7, 2012
Hack Price Monitoring with IFTTT and ScraperWiki
At WisePricer, we’re always trying to develop new ways to help online merchants stay ahead of their competition. Today, I want to share a way to keep track of Amazon’s prices for multiple products. I’ll be mashing up ScraperWiki and …
September 3, 2012