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How Buy One, Get One Can Improve Your Sales

There are many different methods to increase your sales. Discounts are an effective short-term strategy that retailers use when inventory is moving slower than expected. Contrary to popular belief, not all discount techniques are created equal. Though the traditional discount

August 17, 2018

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To Be Or Not To Be: A Tale of Price Parity

This is a guest post by Carlton Dunn, Senior Account Executive at Wiser.

First things first, what is price parity? Pricing parity is the practice of keeping your prices consistent across different distribution channels and/or in different marketplaces. For instance, …

February 13, 2018