Brick-and-mortar stores aren’t dead; they’re just evolving. We now see plenty of innovation in the realm of retail pop-ups and grocery, with mobile applications, multi-channel commerce, and seasonal stores finding success. Wiser CEO Andy Ballard explored these ideas—and more—behind the …
[Chain Store Age] Vertical Athletic Retailer Ensures Omnichannel Price Compliance
How can you protect your brand, your margins, and your sales? With minimum advertised pricing (MAP) monitoring. TYR Sport, a leading competitive swim and triathlon manufacturer, understands this well.
TYR and Wiser work together to ensure the manufacturer has the …
March 6, 2019
[TotalRetail] Black Friday Post Mortem: How Successful Was Brick-and-Mortar?
Black Friday 2018 is in the books, which means now is the perfect time to look back and see where we can improve for next year. Wiser CEO Andy Ballard shared his thoughts—and data—on Black Friday for Total Retail.
Here’s …
December 4, 2018
CNBC: Wiser Black Friday 2018 Data Featured on Squawk Box
With Black Friday back, shoppers across the country flocked to stores with plenty of holiday promotions—and Wiser Solutions kept an eye on everything in retail. CNBC’s Courtney Reagan turned to Wiser data during her multiple segments on CNBC’s Squawk Box …
November 23, 2018
Wiser Scorecards: Now Available for Brands and Retailers
We’re excited to introduce you to our latest in-store feature: Wiser Scorecards. Scorecards are the perfect way to benchmark the performance of different teams or business units against key compliance and operational measures.
According to a recent survey, …
October 16, 2018
[The Information] Behind Some Low Amazon Prices: Stolen Goods
Stolen and counterfeit goods can pose a significant challenge for online retailers. Naturally, there is the percentage of total sales going to illegitimate sellers, but another, potentially more problematic, concern is the effect on pricing. This was recently explored in …
August 8, 2018
[TotalRetail] Pricing Intelligence: What it is and Why it Matters
Every retailer knows the importance of pricing. The right price can make or break sales, but the challenge comes in finding that right price. This is why pricing intelligence is so important. Defined as tracking, monitoring, and analyzing pricing data …
August 7, 2018
Special Report [RetailTouchPoints]: Winning with Pages from Amazon’s Playbook
Retail TouchPoints’ latest special report, featuring Wiser, takes an inside look at the rise in customer expectations across channels and how retailers can stay in touch with their shopper’s needs. Key solutions in categories such as personalization, promotion, and customer …
July 6, 2018
[Digital Commerce 360] Is Selling on Amazon Right for You?
As compelling as it might seem, the glamourous thought of gaining access to 200 million customers overnight, by becoming a seller on Amazon, may not be right for your company. Depending on your brand, placing yourself in Amazon’s market…
July 5, 2018