Counterfeits are a significant problem for footwear brands selling online. Wiser’s VP of Customer Success, Kathleen Egan, recently spoke with Lauren Olsen of Footwear News to discuss what exactly shoe brands can do to counteract this unfortunate reality.
Here’s a …
April 20, 2018
Almost every retailer has an app, website, brick-and-mortar presence, mobile and email promotions, and more. This is the age of omnichannel. However, the channels are not always unified, which can mean a confusing and disorderly shopping experience for the customer. …
April 12, 2018
Deploying a costly merchandising team to ensure displays and product offerings are in order is no longer necessary . Manufacturers and retailers can always use feedback, and mystery shoppers are the perfect people to check out product displays and evaluate …
March 5, 2018
Modern retail as we know it had to start somewhere. From price tags, coupons and shopping carts, to customized in-store experiences, the “endless aisle” and zero-waste supply chains, the industry has evolved beyond our wildest imaginations. But how did we …
February 16, 2018
Back in December, we welcomed our CRO, Mark Rudolph. This veteran of enterprise SaaS sales, marketing, and operations brings over 20 years of experience and an innovative approach to sales.
I sat down with Mark to learn more about …
February 15, 2018
After an uproar from Whole Foods customers over empty shelves, it became clear that their inventory management was not working. On top of that, Amazon’s buy out of Whole Foods brought an end to brand advocates in-store. Our VP of …
January 31, 2018
With Amazon’s takeover of Whole Foods, a number of changes were implemented to increase efficiencies. Some policies were already in place prior to the acquisition, but new rules, like centralizing buying, were imposed by Amazon. Our VP of Customer Success, …
Earlier this month we welcomed our first CFO, Mathieu “Mat” Gagné. We are excited to have him on board and wanted to delve a little deeper and help you get to know him.
I sat down with Mat to …
January 30, 2018
Wiser’s first CFO joins to drive organic and acquisition growth for the retail analytics platform
BOSTON (PRWEB) JANUARY 08, 2018
Wiser, a retail analytics platform delivering actionable data for better decisions, has named Mathieu “Mat” Gagné as its first …
January 8, 2018
