There’s the price you pay. And then there’s your price.
Dynamic Pricing is when prices change based on variables that are not related to the customer. Variables like these include the time of day, the temperature outside, the available supply …
New [Infographic]: The Retailer’s Guide to Prime Day
Retailers are beginning to plan for one of the biggest online shopping days of the year: Amazon’s self-proclaimed holiday, Amazon Prime Day. Amazon’s 4th annual Prime Day will be held July 16th for 36 consecutive hours of dazzling …
July 3, 2018
New [eBook]: Solving the Challenge of Online Data Collection
Online data collection offers insight into the current marketplace and allows you to make data-driven decisions for your business. While no one would really disagree that online data collection is critical to success in eCommerce, its capabilities and limitations are …
June 28, 2018
“Retail is Retail”: Redefining the Sale
There’s hope. There’s hope for the traditional, walk-in business in this fast-paced, tech-savvy era of retail. Many consumers and business owners are only choosing to see the 16 percent of brick and mortar retailers who are planning to decrease their …
June 26, 2018
4 Reasons to Use Mobile Crowdsourcing
Crowdsourcing can be defined as outsourcing tasks to a versatile crowd (a group of people) using an open call for participation and information. With this in mind, Mobile Crowdsourcing is the front runner when it comes to collecting real-time data …
June 21, 2018
How Digital Research Leads to Shopping Insights
In a world of immediacy, how can research be everywhere at once?
Brands and stores use market research to remain competitive in the digital and physical retail environment. The brick-and-mortar store is still the lynchpin of the shopping experience with …
June 14, 2018
Avoiding the Price Degradation Domino Effect All Brands Fear
Retail can often seem like a game of reverse one-upmanship. One retailer cuts prices and others scramble to match or beat them in order to be considered by consumers. This is problematic for retailers that want to preserve their bottom …
June 6, 2018
New [eBook] Conquering the Amazon Marketplace
Amazon is a force to be reckoned with and there are specific strategies brands can put into place to succeed on the marketplace. Here at Wiser, we’ve put together a comprehensive guide to Amazon with experts from Buy Box Experts …
June 5, 2018
New [Infographic]: Omnichannel Retail CX Guide
Customer experience is number one in omnichannel retail. With consumers browsing and buying across channels, the experience needs to be cohesive. Our latest infographic lays out the top challenges omnichannel retailers face and how they can overcome them to achieve …
June 1, 2018