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Retail Merchandiser Magazine: Support Merchandising Partners Through Crowdsourcing

Former CRO Mike Grimes’s new piece for Retail Merchandiser Magazine highlights the strategic advantage of utilizing crowdsourcing to further enhance the effectiveness of merchandising partners. Supplementing time spent at stores that have no issues, and instead directing their services to critical stores.

Here’s a sneak peek of his article:

“Third-party merchandisers are of utmost importance to the retail landscape. By using crowdsourcing, retailers can not only support the work of their merchandising partners, but also strengthen their relationship with brand manufacturers from sign, to shelf to sale.”

Read the full article here.

Angelica Valentine

Angelica Valentine is a Marketing Consultant with several years of expertise in the retail sector. Her work has appeared on VentureBeat, Business Insider, SAP, and more. She holds a BA from Barnard College of Columbia University.

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