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How Brands Can Connect with Shoppers

A brand’s ability to connect with consumers comes not just from what it says, but what it does.

We often think of the connection between brands and customers as something that’s done through marketing. But the best retailers know that …

May 26, 2020

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How Buy One, Get One Can Improve Your Sales

There are many different methods to increase your sales. Discounts are an effective short-term strategy that retailers use when inventory is moving slower than expected. Contrary to popular belief, not all discount techniques are created equal. Though traditional discount sales

August 17, 2018