"promotions" tag archive

So, you have excess inventory after the holidays. You are not alone. This is a common scenario faced by all retailers, as they spend months preparing for the holiday season, only to be left with the back of the store …

What will it take to get online shoppers to buy from you this Cyber Monday? Is it a quality product? The convenience? The ability to leverage pricing intelligence?  

Perhaps it’s a great deal. Cyber Monday promotions are big business. KMPG’s …

Which Black Friday marketing ideas drive the most sales? There are quite a few out there: gift guides, free products, longer sales periods, and many more. However, one marketing tactic has stood the test of time, and for good reason: …

Buy Online, Pick Up In-Store (BOPIS) retail strategies are fast becoming commonplace throughout unified commerce. There’s good reason why. BOPIS—or the ability for customers to buy a product online and then pick up that product in a brick-and-mortar store—is a …

Amazon has developed many features in Seller Central designed to help increase sales. However, we here at AMZ Advisers find that too often sellers do not know how to utilize all the features properly. The available promotions under the advertising …

There are many different methods to increase your sales. Discounts are an effective short-term strategy that retailers use when inventory is moving slower than expected. Contrary to popular belief, not all discount techniques are created equal. Though traditional discount sales …