How to Protect Your Brand Through Pricing
Price management. Sounds fun, right? Regardless of your expertise and sophistication around pricing (you might be an analyst type who
Min-Jee is the former Director of Marketing at Wiser. She has extensive experience working with SaaS companies and holds a BA from Carnegie Mellon University and an MBA from NYU Stern.
Price management. Sounds fun, right? Regardless of your expertise and sophistication around pricing (you might be an analyst type who
You might be familiar with MAP compliance, but what is brand compliance? This type of compliance monitoring has plenty of ramifications for manufacturers
Why should MAP monitoring be top-of-mind for retailers? Minimum advertised price (MAP) policies are guidelines set by manufacturers for authorized
Wiser Brings Better Data, Better Decisions to Brands and Retailers Quad Analytix and Mobee merge, creating a comprehensive analytics platform
The goal for most businesses is to maximize both profit and growth. But often, these goals can contradict one another and it can be difficult to achieve profitable
You may say I’m odd, but my favorite part of the day is when I get to scroll through my
Earlier this year, we predicted that retailers would be investing more in improving the omni-channel experience for consumers. One of
FLASH SALE! PRICES SO LOW, WE CAN’T ADVERTISE THEM! With Black Friday and the holiday shopping season fast approaching, promotional
With temperatures soaring and summer in full swing, barbecue season has officially begun. But have you ever considered the retail
Ever been overwhelmed by the idea of competing with Amazon on price? Well, it may not be as big of