Implementing a price testing strategy is like conducting an orchestra. Just like an orchestra needs every individual performer and section playing together in harmony, there are many different parts of your business that have to work in lockstep to run …
Replace Your Fixed Pricing Strategy With Dynamic Pricing
Developing a strong pricing strategy starts with an understanding of your competitors, your market, and the wider economy. Trying to price your products without this understanding is like trying to hit a moving target blindfolded. You might get lucky, but …
July 28, 2020
Top 7 KPIs Store Operators Need to Manage
Retail store operators are typically responsible for driving a wide range of KPIs related to their individual stores. A successful store operation involves marketing, sales, customer experience, supply chain and inventory management, and operations management.
In this article, we’ll look …
July 21, 2020
How to Price for Long-Term Growth and Profit
We tend to think of pricing as its own distinct practice. You develop a product, produce it, promote it, and sell it. In reality, a pricing strategy needs to be baked into the entire process.
You can’t create a product …
July 14, 2020
How to Knock Assortment Planning Out of the Park
Assortment planning in the age of eCommerce is a tricky business. Determining the ideal product mix and inventory width and depth, setting competitive prices, providing personalized experiences, and dealing with rapid lead times is just scratching the surface of what …
June 30, 2020
How Quick Service Restaurants Can Find Growth Opportunities
The food industry has undergone massive transformations over the last few years. Mobile payments and rewards, the drive to provide healthier options, and consumers’ demand for fast service without compromising on quality have affected every type of restaurant.
Quick service …
June 23, 2020
5 Use Cases for Best Seller Intelligence
If someone were to ask you what the top-selling items were today on any major online marketplace, whether it’s Amazon, eBay, Walmart, or any other, could you answer quickly? What if they asked what the most popular product was …
June 16, 2020
What is Amazon’s Best Sellers Rank?
At first glance, the Amazon Best Sellers Rank is fairly straightforward. It’s a snapshot of which product, in a certain category, is selling the most during a specific time period.
However, there is more than meets the eye behind Amazon …
June 11, 2020
4 Use Cases for Price Intelligence
The best brands and retailers have top-notch pricing solutions. This is just a fact of life in the eCommerce space, as prices change by the minute—or second—and consumers have more options than ever before. An ideal pricing solution is a …
June 4, 2020