How Food and Beverage Brands Can Use Distribution Checks
By the time most products reach the shelf, they have already traveled long distances, been in several shipping and transportation
Shelf Intelligence
Market Awareness
The Ins and Outs of Market Research
It’s no secret that introducing a new product to the market can be extremely difficult. Coming up with the product
Consumer Experience
Boost Revenue With Upsells and Cross-Sells
Picture this: you want to brush up on your ping pong skills and decide it’s time to reinvest in a
Shopper Insights
What Should You Be Doing With Your Shopper Data?
Behind every customer experience is a story. Every single product bought has reasoning and meaning behind it that, as a
Retail Execution
7 Tips to Aid Your Business Growth & Increase Revenue
Most companies prioritize increasing sales and revenue wherever they can. It only makes sense, as revenue is a key factor
Price Management
Your Guide to a Successful Seasonal Pricing Strategy
Seasonal pricing is nothing new. The airline and rental industries have been changing their prices seasonally for years to maximize
Market Awareness
Why You Should Monitor Competitor Prices
For a growing business, manually monitoring competitors’ prices across multiple products and channels is not only difficult, it’s nearly impossible.
Price Management
A Guide to Pricing Your Products
One of the most important decisions you will make as a business is how to price your products. No matter
Consumer Experience
How to Improve Customer Experience in Retail Stores
According to a study done by Salesforce, 84 percent of consumers say that customer experience is just as important as
Brand Management
How to Create an Effective MAP Policy
Most brands today are using what’s called a Minimum Advertised Price (MAP) policy to protect their business from resellers who