Alexandria Flores

Alexandria is the Content Writer at Wiser Solutions, a retail analytics provider with an emphasis on data quality, data accuracy, and holistic in-store and online solutions. She holds a BA in Writing from The University of North Texas.

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Brand Management

From Foundation to Innovation: Navigating Through Brand & Retailer Maturity Phases

Brands and retailers face unique challenges as they progress from their initial market entry to becoming leaders in innovation and

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PR & News

Key Takeaways from the Wiser Industry Leaders Brand Panel: Challenges and Adaptations

Navigating the current retail landscape presents a unique set of challenges that retailers and brand manufacturers must face. One crucial

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Data Quality

Uncovering Retail Price Discrepancies: Strategies for Brand Consistency

A recent study conducted by Wiser Solutions, focusing on the headphones category, unveiled significant discrepancies in pricing strategies across retailers.

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PR & News

Key Takeaways From the Wiser Industry Leaders Brand Panel: Customer Engagement and Marketing

In a recent panel discussion hosted by Wiser Solutions, senior leaders at brand manufacturers and retailers shed light on the

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PR & News

Key Takeaways From the Wiser Industry Leaders Brand Panel: Sales Strategy and Technology

A recent customer panel hosted by Wiser Solutions revealed critical insights that demonstrate the agility and adaptability of brands. As

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Price Management

Life Cycle Pricing: A Strategic Move for Your Business?

Pricing plays a critical role in determining a product’s market position, sales growth, and profitability. A well-thought-out pricing strategy can

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Shelf Intelligence

Essential Knowledge for Streamlining Your Retail Store Audit Process

A well-executed retail audit can reveal important data about the shelf, staff performance, and customer experience. This data can be

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Shelf Intelligence

Streamlining Price Checks in Your Brick-and-Mortar Store

Retail price checks, an essential aspect of retail, involve monitoring and updating the prices of goods within a store. However,

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Price Management

Understanding Economy Pricing: Is It the Right Strategy for Your Business?

Companies continually grapple with the best approach to set prices that would not only cover costs but also attract and

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Consumer Experience

Navigating the Amazon Buy Box: Strategies for Success

Amazon’s Buy Box is more than just a ‘Buy Now’ button—it’s a gateway to a marketplace serving millions of customers

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