Velocity Pricing: What It Is & When to Use It
It’s no secret that there is an abundance of different pricing strategies to choose from. It’s a big decision, and
Price Management
Consumer Experience
Why Customers Make Impulse Buys & What It Could Mean for Your Business
How many times have you walked into a store with a list and left with a cart full of last-minute
Price Management
Rebates vs Discounts: What’s the Difference?
The prices you set can affect the number of sales you get, your profits, and even your brand perception. That’s
Price Management
What You Need to Know About Price Anchoring
Picture this: you’re scrolling on your phone, and you come across an ad for a pair of headphones that says,
Consumer Experience
Think Omnichannel to Help Your Business—and Your Shoppers—Succeed
For most retailers, the ultimate goal is creating a seamless shopping experience for consumers. What does this mean today? A
Consumer Experience
How to Personalize the Customer Buying Experience
When today’s shoppers have so many different buying choices, it is important for businesses to make personalized customer experiences a
Consumer Experience
What You Can Do With Share of Search
One of the single most important metrics a brand can measure is its share of search. After all, how can
Price Management
Web Scrapers: What Are They and How to Use Them
Everyone is looking for new ways to get ahead of the curve, especially to remain competitive in the modern retail
Brand Management
Can You Price Below MAP Prices?
If you work in the retail industry, you’ve likely heard of or encountered a MAP policy. Online shopping has exponentially
Shelf Intelligence
How Food and Beverage Brands Can Use Distribution Checks
By the time most products reach the shelf, they have already traveled long distances, been in several shipping and transportation