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How Showrooming Affects Ecommerce Merchants

Many ecommerce merchants believe that customers showrooming in traditional retail shops and then purchasing online can help their business. However, a deeper analysis on the effects of this trend may change your mind. While showrooming may increase your website’s sales …

October 21, 2013

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Top 3 Ways to Take Down MAP Abuse

One of the most common issues manufacturers face is abuse of MAP. MAP, or “Minimum Advertised Price,” is essentially a price floor that a manufacturer determines for its products, and in an ideal world, a number that retailers won’t

July 8, 2013